Welcome back to the Happy Productive Podcast! Today, we talk with Nida Leardprasopsuk, a business strategist who helps elevate business owners and industry standards. Nida shares why valuing excellence and integrity in your business is crucial for success and how raising your standards can set you apart from the competition.
Learn how shedding a scarcity mindset and sticking to your values can attract premium customers. When you offer a premium service, everyone benefits—the customer, the industry, and your business. Tune in to discover strategies for differentiating yourself and achieving excellence in your entrepreneurial journey!
Timestamps:
⭐ Nida is a serial entrepreneur, top-tier business consultant, self-identity reinvention coach, and former Fortune 500 executive with more than two decades of experience in business, psychology, and personal development: she works with highly exceptional coaches, consultants, and experts who want to build a truly innovative businesses that stand out from the rest. 02:13
✅ Being an entrepreneur is really about solving someone's problem better than anyone else: you need to really dig into the problem that people are experiencing, and that requires a lot of research. 05:16
❗ Nida gets higher quality clients by making it harder to buy: if you're happy with the product/service, you'll tell only a few people, but if you're very dissatisfied or angry, you'll tell a ton of people. 11:47
👉 Nida never believed in charging super low fees for her coaching services - she started with a high price point and quickly elevated her fees: her inspiration came from being a frustrated consumer, and integrity helped her elevate the industry. 17:21
🟢 Create a process to filter out people who are not serious: a high price doesn't necessarily mean people are committed to doing the work. 22:24
🧲 You can magnetize people similar to you by talking about values, passions, and beliefs: always operate from an abundance mindset. 24:46
Links:
Connect with Nida: www.nidaleard.com
